You can learn about leadership everywhere, you can even learn from a pizza company. I was shocked when I saw Domino’s new advertising campaign that told people that they had reinvented their pizza based on criticism they had received from a focus group.
Some leaders disregard their critics. They choose not to listen, see or change when a customer tells them that their company is missing the mark. Domino’s did the opposite. Here are a few steps that all leaders can learn from Domino’s about improving results:
- They got feedback and believed it: Leaders need to take the time to listen to their costumers and employees and they need to trust what they hear.
- They evaluated the information and made a plan: Leaders need to evaluate the data that they receive and then they need to make a plan to change.
- They worked hard to change: Change is never easy but great leaders are always willing to change when the result will be happy costumers and employees no matter how difficult it is.
- They stood behind their product: Leaders and their employees need to be proud of what they do. After hearing critics and data; after working hard to change, a company needs to be proud of the result.
In a business world where the costumer is not always right anymore, Domino’s is a breath of fresh air.